Advisor
Aaron Larson
Aaron Larson works with founders on the value that is still recoverable before an exit: reducing founder dependence, making operations transferable, and removing the risks that buyers price down.
Aaron Larson works with growth-minded founders on the gap between what a business earns and what it is worth to a buyer. Most owners do not see the size of that gap until they are already at the point of exit, when very little of it can still be recovered.
The pattern he works on is a familiar one. A company can be genuinely successful and still be difficult to sell: too dependent on the founder, short of systems that transfer, or carrying risks that a buyer discounts even when they never surface as a problem for the current owner.
His focus is on the things that move enterprise value rather than revenue alone. Reducing founder dependence. Making operations transferable. Strengthening leadership so decisions do not route through one person. Preparing a business that a buyer actually wants, rather than one that merely performs.
As a Certified Exit Planning Advisor, he works on exit readiness as a discipline separate from growth, which is the same distinction this practice is built on.
Other relationships
Also operates Elevate Exit at elevate-exit.com, where he offers a free Value Gap Assessment. Exit Path Advisors and Elevate Exit are separate practices.